Every entrepreneur needs a memorable and professional logo. A unique mark to help their ideal customer identify and recall their brand.
Your logo is a symbol of the solution your customer needs.
A great logo design tells your customer, "You’ve found the right place." These five features show how we design logos that are memorable, meaningful, and built to last.
If it’s easy to draw, it’s easy to remember. A simple logo design helps your customers identify, recognise, and recommend your brand quickly and easily.
Your logo is handcrafted by humans, for humans by using psychology and neuroscience. This helps your customers connect with your brand on a deeper level.
Your logo design adapts to its surroundings, whether it’s size, colour, or layout. So your brand looks great everywhere it appears.
Your logo design comes with a style guide to keep your fonts, colours, and spacing consistent. This builds trust and makes your brand feel reliable.
Your logo design is protected from hard drive crashes, viruses, theft, and more. With secure online storage, you can access your logo anytime, anywhere.
Our 5-step logo design process was carefully crafted and refined over 10 years to consistently produce quality logo designs.
Inquiry & Proposal
Invoice
Payment
Questionnaire
Brand Briefing
Creative Strategy
Conceptualise
Refine
Test
Walk through
Feedback
Refine
Export
Share
Showcase
How long does it take to design a logo?
Once payment is received, the logo designer is booked and starts with the second phase. The logo designer takes about 5 to 10 working days to design the first three logo options.
How many options do I get?
In the first round, the logo designer creates three equally viable options. You may choose which one of these three options best aligns with your brand's vision. After that, the logo designer can refine the logo for two more rounds. Our current average is two rounds, meaning most logo designs get approval in the first or second round.
What if I don't like any of the options?
In the discovery phase, you and the logo designer will establish a clear direction to take your logo. If the logo designer misses the mark, we will determine where we strayed and try again. Rest assured that the design process avoids this scenario.
In which formats do I get my logo design?
The first file that the logo designer will send is a PDF containing all the versions of your logo. A PDF preserves the vector format allowing you to adjust the logo without losing quality. The second set is all the logo variations with transparent backgrounds. These 1920x1080 PNG files will allow you to use your logo on other images. The third set is for your social media profiles in a 500x500 JPG format. If you need your logo in another file type, be sure to let your logo designer know.
Where are you based?
Fletch is a logo design company in Pretoria, South Africa. We have a team of logo designers in Pretoria. However, today's technology allows us to help brands internationally. Our logo designers are fluent in English and Afrikaans.
Which of these logo design packages best suits your budget and the goals for your brand?
If your customers can't identify or recognize your brand through your company logo design, they will forget about you and go to someone else.
Do you want this to happen to your brand?
A memorable and professional business logo design positions your brand to build a strong reputation. When you have a logo design that is easy to identify and remember, you make it easier for your ideal customer to buy from you. Let your target audience return to your brand by making your mark in their memory.
The best way to get things done is simply to begin. Reach out to us at Fletch today, and together, we can Transform your Dream into your Destiny.